Dhaka, Jun 29(UNB) - The country’s leading consumer electronics brand, Walton, announced fresh offers Saturday for those looking to buy from its wide range of refrigerators and freezers centering the upcoming Eid-ul-Azha, one of the two largest festivals of the Muslim community.
Under this offer, everyday customers of any model of Walton refrigerators and freezers may get Tk 1 million (10 lakh) by registering their newly purchased fridges from Walton plaza or distributor outlet across the country under the ongoing Digital Campaign Season 4.
Moreover, customers may get crores of cash vouchers or thousands of electronics and electrical appliances. The offer will be effective from July 1 and continue till Eid-ul-Azha, which is expected around mid-August.
The offer was declared at a programme at the conference room of the Walton Corporate Office in the capital today. The programme was also attended by Walton Group’s Executive Directors Eva Rezwana, Amdadul Haque Sarker, Md Nazrul Islam Sarker, Humayun Kabir, SM Zahid Hasan, Abul Bashar Hawlader, Mohammad Rayhan and Ariful Ambia, Deputy Executive Directors Firoj Alam and Shahjada Salim, Media Adviser Enayet Ferdous.
Walton is conducting ‘Digital Campaign’ across the country to accelerate the initiative of building customer database for delivering internet-based fast as well as quality after sales service.
The details of the customers and their purchased products including the name of customer, contact number and the model number of the product purchased are being stored on a server through the digital registration. As a result, customers can avail the service from any Walton service center any time, even if the warranty card is lost.
Golam Murshed, chief executive officer of Walton Fridge, said Walton targeted selling two million units of fridges in the domestic market in 2019. The first half of that, 1 million units, took just 5 months, leaving the company well on course to meet its own ambitious target.
With Eid ul Azha still to come – when demand for fridges spikes every year thanks to the onus on storing meat and food - Walton may even expect to overshoot their own target by thousands of units.
Among these fridges, BSTI’s highest energy rating ‘Five Star’ certified inverter, side-by-side, glass door along with 563 liter refrigerators have been very well-received by consumers.