Blue Economy: Dona Bertarelli named UNCTAD special adviser
'We depend on the ocean for everything'
Publish- June 02, 2020, 09:48 PM
UNB NEWS - UNB NEWS
Dona Bertarelli, a Swiss businesswoman with Italian roots philanthropist, ocean conservation advocate and entrepreneur, has been named Special Adviser for the Blue Economy by the United Nations Conference on Trade and Development (UNCTAD).
Bertarelli will help UNCTAD promote a sustainable blue economy, particularly in developing countries, to ensure the responsible and regenerative use of the ocean, seas and coasts for economic growth, while preserving the health of the ocean ecosystem.
“I am pleased to welcome Bertarelli, a pioneer in marine conservation as well as science education, and long-time philanthropist, to this important role,” UNCTAD Secretary-General Mukhisa Kituyi said.
“She brings her business acumen, passion for education and empowerment, innovative approach to ocean management and vision on how to make the blue economy sustainable and viable for future generations.”
The UNCTAD chief added that Bertarelli would be an excellent adviser to the organization, according to a media release issued from Geneva on Tuesday.
“Together we will reach out to vulnerable communities who rely on the ocean with a message of hope, promote their socio-economic advancement and mobilize international public opinion in support of the sustainable use of oceans and coastal ecosystems,” Dr. Kituyi said.
Bertarelli brings expertise, innovation and vision to her new role.
“I’m honoured by this appointment, and the opportunity to join efforts to ensure a sustainable blue economy,” Bertarelli said.
“We depend on the ocean for everything: livelihoods, food, transport, recreation, tourism, and even the very air we breathe. But our ocean is under threat. This affects all of us. Now is the time to do things differently to ensure a healthy ocean and a sustainable, regenerative blue economy that can benefit us all, for generations to come.”
Love for Ocean
Bertarelli is a Swiss philanthropist of Italian origin and an experienced sailor.
Her love of the ocean and offshore sailing has taken her across the world’s waters, inspiring her work in conservation.
She believes strongly in the power of business to do good for society. When she served as executive director of the family pharmaceutical business, Serono, she drove the development of its philanthropy and educational programmes.
She co-created the Bertarelli Foundation in 1998, and for the last decade, has led the foundation’s work in advancing marine conservation policy and ocean protection, which can help safeguard the livelihoods of the billions of people who rely on the ocean for their food and livelihoods.
To date, it has supported the protection and environmental conservation of more than 2.7 million square kilometres of the ocean.
Bertarelli’s multi-stakeholder approach of combining science, technology and education on one hand and working with governments as well as with local communities on the other will add immense value to UNCTAD’s work on the blue economy.
Sustainable Blue Economy Matters
Sustainable use of ocean resources can help developing countries boost employment, reduce poverty and enhance food and energy security, while advancing progress towards Global Goal 14, which seeks to preserve all life below water.
Over 3 billion people, most of them in developing countries, rely on the ocean for survival.
To improve their lives and livelihoods, UNCTAD supports developing countries to promote a sustainable blue economy by facilitating improved trade in ocean-based sectors and helping nations craft and implement appropriate trade-related policies.
It also promotes blue BioTrade, which entails ensuring sustainable biodiversity-based value chains, products and services in ocean-based sectors that adhere to internationally agreed criteria of environmental, social and economic sustainability – BioTrade principles.
For years, UNCTAD has mobilized countries to end illegal, unreported and unregulated fishing and supported efforts to end capacity-enhancing fishing subsidies that contribute directly to overfishing – currently, 31% of global fish stocks are below sustainable biological levels.
UNCTAD also supports eco-tourism, which sustains the livelihoods of millions of people, especially in small island developing states, where the ocean-based tourism sector accounts for between 30% and 50% of the gross domestic product of most nations.
The organization’s 15th UNCTAD quadrennial conference, its highest decision-making body, will be held in one such nation – Barbados – in 2021.