business
Weak grid investment slows Asia-Pacific energy transition: ADB
A shortage of investment in power grid infrastructure is preventing developing countries in Asia and the Pacific from fully reaping the benefits of the energy transition, including enhanced energy security, the creation of green jobs and expanded access to electricity, according to a new report released by the Asian Development Bank (ADB).
The report focuses on the urgent need to develop interconnected and modernised power grids to meet growing energy demand and integrate intermittent renewable energy sources across the region.
Despite the challenges, the analysis finds that the region remains at the forefront of the global shift to clean energy.
Since 2013, clean energy investment in developing Asia has soared by over 900%, reaching $729.4 billion in 2023—representing roughly 45% of global investment.
Growth forecast for Bangladesh may be revised downward due to US tariff: ADB Official
While the People’s Republic of China (PRC) led in investment volume, India and seven other countries in the region recorded renewables making up more than 75% of new energy capacity additions in 2022.
The report, ‘Energy Transition Readiness Assessment for Developing Asia and the Pacific’, is the ADB’s first to assess countries’ preparedness to transform their energy systems.
Developed in collaboration with the World Economic Forum (WEF), it draws on the WEF’s Energy Transition Index.
Although China leads in many areas, the report highlights notable progress in countries such as Georgia, Malaysia and Thailand, which have strengthened regulatory frameworks to support clean energy.
Since 2010, Bangladesh, India and Indonesia have spearheaded efforts to expand electricity access to over one billion people.
Priyantha Wijayatunga, ADB’s Energy Sector Senior Director, stressed the importance of digitalised grid infrastructure for effectively integrating low-carbon electricity into national power systems.
“With Asia and the Pacific projected to generate two-thirds of global energy growth by 2040, addressing this massive power supply gap will require strong policies, innovative technologies, and long-term financing,” he said.
Roberto Bocca, Head of the Centre for Energy and Materials at WEF, added, “This comprehensive analysis highlights the opportunities and challenges facing developing Asian economies in achieving their energy transition goals. Reliable, affordable, and sustainable energy systems are critical for national and regional economic growth.”
Bangladesh faces economic challenges amid inflation, declining investment: ADB
The report highlights that while each country must chart its own clean energy path based on local conditions, enhanced domestic grid connectivity and regional interconnections—particularly in Central West Asia, Southeast Asia, and South Asia—can improve economic efficiency and lower power costs.
These topics, including cross-border energy trading, will be further explored at ADB’s Asia Clean Energy Forum in June.
7 months ago
Amazon is not planning to break out tariff costs online as White House attacks potential move
Amazon says it's not planning to display added tariff costs next to product prices on its site — despite a report that sparked speculation the e-commerce giant would soon show the new import charges, and the White House's fiery comments denouncing the purported change.
The Trump administration’s reaction appeared to be based on a misinterpretation of internal plans being considered by Amazon, rather than a final decision made by the company.
And even those talks were limited. Only Amazon's Haul service — its recently launched, low-cost storefront — “considered the idea” of listing import charges on certain products, company spokesperson Tim Doyle said in a statement sent to The Associated Press. But this "was never approved and is not going to happen.”
Earlier Tuesday, Punchbowl News had reported that Amazon planned to start showing how much of each product's cost derived from tariffs “right next to” its total listed price, citing an anonymous source familiar with the matter.
The Trump administration was quick to criticize news of the potential move. At a briefing with reporters earlier in the day, White House press secretary Karoline Leavitt accused Amazon of taking a “hostile and political act” — and further attacked the company by suggesting it had “partnered with a Chinese propaganda arm.”
A source familiar with the matter, who spoke of the condition of anonymity, told The Associated Press that the president also called Amazon founder Jeff Bezos to complain about the reported plans Tuesday morning.
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The administration seemed to change its tune following Amazon's clarifying statement.
“Jeff Bezos was very nice. He was terrific," President Donald Trump told reporters before leaving the White House for Michigan on Tuesday afternoon. "He solved a problem very quickly and he did the right thing. He’s a good guy.”
Bezos was one of a handful of powerful, ultra-wealthy tech titans who attended Trump's inauguration in January — filling some of the most exclusive seats right behind the president. But Trump's relationship with much of the corporate world has been tested since, as the tariff wars he's launched with nearly all of America's trading partners continue to plunge companies into uncertainty.
Trump’s tariffs — and responding retaliation from targeted countries, notably China — threaten to increase prices for both consumers and businesses. Economists warn these import taxes will hike prices for a range of goods consumers buy each day and lead to worse inflationary pressure.
There's a reason why the Trump administration responded the way it did to Tuesday's Amazon speculation, explains Rob Lalka, a professor of business at Tulane University’s Freeman School — noting that such quick and harsh words from the White House signals concern about companies "redirecting customer frustration.”
At the same time, volatile tariffs put a lot on the line for businesses like Amazon — and those companies may have to play ball, too, while trying to be transparent with customers. Many CEOs across industries have recently shared weaker outlooks due to the new — and at times on-again, off again — import taxes. And some big names have already raised prices while specifically pointing to the costs of tariffs, including Amazon rivals Temu and Shein.
Earlier this month, Temu and Shein said in separate but nearly identical notices that their operating expenses had gone up “due to recent changes in global trade rules and tariffs" — both announcing price hikes to take effect last Friday (April 25).
Temu, owned by the Chinese e-commerce company PDD Holdings, now lists added "import charges" — which have reportedly doubled many items' prices, although those available in local warehouses currently appear to be exempt. Meanwhile, Shein, now based in Singapore, has a checkout banner that reads, “Tariffs are included in the price you pay. You’ll never have to pay extra at delivery.”
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Tariffs may now be in the spotlight like they never were before — but companies have long itemized added costs to the things we purchase, Lalka notes, from city occupancy taxes on a hotel bill to rideshare apps like Uber breaking out local fees. And Amazon itself “already turned to this playbook” when it began collecting state sales taxes, he adds, although another line in your online shopping cart may be less apparent than potentially seeing total import taxes next to each product you scroll by.
It's a message regardless, he explains.
“Companies are always communicating something with us when whenever they are putting things in their receipt,” Lalka said — adding that, while Amazon later confirmed it wasn't actually breaking out tariff prices, the idea didn't come from nowhere. “The reality is that politics are always being played."
7 months ago
50% reduction in Indian yarn imports to create 5 lakh jobs in Bangladesh: BTMA president
President of the Bangladesh Textile Mills Association (BTMA) Showkat Aziz Russell said that around 5 lakh new jobs will be created in the country, if Indian yarn imports reduce to 50 percent.
He said this while speaking at a seminar on ‘Sustainable Sourcing Seminar of Cotton’, organized jointly by Cotton USA and BTMA, held at the Basundhara Convention Centre on Tuesday evening.
Criticizing businesses, he said those who are giving opinion in the media that local fabric production is adversely affected by the halt on Indian yarn imports through land ports, he said they are not on the side of growth of the domestic economy.
The BTMA president said that Indian clothes are imported by paying duty on the prices of clothes, not the weight or KG rate, which is harmful for domestic industries.
He mentioned a report of The Hindu, which mentioned that 45 percent Indian yarn exported to Bangladesh.
He urged Bangladeshi businesses to keep patient and make policies to favour the country, not favouring neighbouring countries.
He said that the immediate past government made a policy to privilege the neighbors, but they could not do any favour from India, so the precious import policy could not be run in Bangladesh now.
He blamed that India was sucking the blood of Bangladesh’s economy, which has to be changed in every sector.
7 months ago
NBR Chairman optimistic over resolving issues with IMF for loan tranches
National Board of Revenue (NBR) Chairman Md Abdur Rahman on Tuesday expressed hope about resolving issues with the International Monetary Fund (IMF), paving the way for the release of the third and fourth tranches of the $4.7 billion loan programme.
“They (IMF) are pressing us to open the exchange rate, in lieu we are placing various types of formulas, the discussion is on, we are hoping to get a good result,” he said.
The NBR chairman made the remarks while addressing a seminar titled Macroeconomic Partnership and Fiscal Measures at the Economic Reporters’ Forum (ERF) auditorium.
He said the recent engagements with the IMF were positive and the lending agency provided several recommendations.
“We accept many of those, and what is not possible for us to take we resist them,” he said.
Abdur Rahman Khan also acknowledged that in some areas Bangladesh could not reach a consensus.“ Negotiation is going on, may be we could reach in to agreement,” he said.
The IMF has suspended the disbursement of the third and fourth tranches of its $4.7 billion loan package to Bangladesh, citing the government’s failure to meet key reform conditions.
Turning to the upcoming budget, the NBR chairman said both the Chief Adviser and Finance Adviser had instructed the formulation of a practical and realistic budget.
Taka strengthens against dollar thanks to remittance, export growth
“We will focus on revenue generating initiatives shunning the expenditures,” he said.
He added that splitting the NBR into two separate divisions—Revenue Management Division and Revenue Policy Division—would be challenging, although the government has finalised the plan.
Abdur Rahman hinted at tough fiscal measures in the upcoming budget aimed at boosting revenue collection.
“We will implement all laws properly so that people do not feel that they are harassed,” he said.
Stressing the importance of revenue generation, the NBR chairman warned of broader economic consequences if collection targets were not met.
Policy Exchange Chairman and CEO Dr Mashrur Reaz presented the keynote paper at the seminar. ERF President Doulot Akter Mala and General Secretary Abul Kashem also spoke at the event.
7 months ago
Wall Street takes a breath ahead of another week full of potential swings
U.S. stocks drifted to a mixed finish on Monday, ahead of potential flashpoints this week that could bring more sharp swings for financial markets.
The S&P 500 inched up by 0.1% to extend its winning streak to a fifth day. The Dow Jones Industrial Average added 114 points, or 0.3%, and the Nasdaq composite slipped 0.1%.
The relative lull in trading offered a respite from the sharp, historic swings that have rocked markets for weeks, as hopes rose and fell that President Donald Trump may back down on his trade war. Many investors believe Trump’s tariffs could cause a recession if left unaltered. Coming into Monday, the S&P 500 had roughly halved its drop that had taken it nearly 20% below its record set earlier this year.
Mixed trading for some influential tech stocks ahead of their earnings reports this week pulled the S&P 500 back and forth between modest gains and losses for much of Monday.
Amazon fell 0.7%, Microsoft dipped 0.2%, Meta Platforms added 0.4% and Apple rose 0.4%. All are on the schedule to report their latest result this week, and they’re some of Wall Street’s most influential companies because they’ve grown to become some of the biggest in terms of size, by far. That gives their movements extra weight on the S&P 500 and other indexes.
Outside of Big Tech, executives from Caterpillar, Exxon Mobil and McDonald’s may also offer clues this week about how they’re seeing economic conditions play out. Several companies across industries have already slashed their estimates for upcoming profit or pulled their forecasts entirely because of uncertainty about what will happen with Trump’s tariffs.
Market turmoil has many afraid to check retirement savings
“We heard more plans to mitigate tariff impacts than in prior months and than during 2018” from U.S. companies, including pre-ordering, shifting production and increasing prices for their own products, according to Bank of America strategist Savita Subramanian. But she also said in a report that she’s seeing “some indications of a pause: no hiring/no firing, no new projects/no cancellations etc.”
A fear is that Trump’s on-again-off-again tariffs may be pushing households and businesses to alter their spending and freeze plans for long-term investment because of how quickly conditions can change, seemingly by the hour.
All told, the S&P 500 rose 3.54 points to 5,528.75. The Dow Jones Industrial Average added 114.09 to 40,227.59, and the Nasdaq composite edged down by 16.81 to 17,366.13.
So far, economic reports have mostly seemed to show the U.S. economy is still growing, though at a weaker pace. On Wednesday, economists expect a report to say U.S. economic growth slowed to a 0.8% annual rate in the first three months of this year, down from a 2.4% pace at the end of last year.
But most reports Wall Street has received so far have focused on data from before Trump’s “Liberation Day” on April 2, when he announced tariffs that could affect imports from countries worldwide. That could raise the stakes for upcoming reports on the U.S. job market, including Friday’s, which will show how many workers employers hired during all of April.
Economists expect it to show a slowdown in hiring down to 125,000 from 228,000 in March.
The most jarring economic data recently have come from surveys showing U.S. consumers are getting much more pessimistic about the economy’s future because of tariffs. The Conference Board’s latest reading on consumer confidence will arrive on Tuesday.
In the bond market, Treasury yields fell some more. They’ve largely been sinking since an unsettling, unusual spurt higher in yields earlier this month rattled both Wall Street and the U.S. government. That rise had suggested investors worldwide may have been losing faith in the U.S. bond market’s reputation as a safe place to park cash.
Asian shares soar after Wall Street rallies into a 3rd day
The yield on the 10-year Treasury fell to 4.21% from 4.29% late Friday. It’s been pulling back recently as weaker-than-expected reports on the economy bolster expectations among investors that the Federal Reserve will deliver cuts to interest rates later this year. Such cuts could juice the economy by making it easier for households and companies to borrow and spend.
In stock markets abroad, indexes were mixed amid modest moves across much of Europe and Asia. The CAC 40 in Paris rose 0.5%, but stocks slipped 0.2% in Shanghai.
7 months ago
Taka strengthens against dollar thanks to remittance, export growth
Bangladesh’s currency, the Taka, has strengthened against the US dollar, bolstered by recent growth in remittances and exports.
The exchange rate of the US dollar is falling against the taka due to a reduced pressure on paying import bills.
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Bankers believe the price may continue to decline in the coming days.
On Thursday, banks were paying between Tk 122.50 and Tk 122.60 to exchange remittance. In contrast, just in the second week of this month, banks were paying between Tk 123 and Tk 123.20 for the same, reflecting a decrease of Tk 0.50 to Tk 0.70 in the dollar’s price within two weeks.
Bank officials predict a further decline in the dollar's value in the near future.
They argue that there is little likelihood of increased dollar demand in the next few months, as many investors are awaiting the upcoming elections before making new investment decisions. So, imports related to investment are unlikely to increase, they said.
Meanwhile, the Bangladesh Bank has said the dollar supply in the market is normal.
BB-Dollar: Taka loses 12.72% value in 2024 as dollar strengthens
Central bank spokesperson Arif Hossain Khan said the dollar’s price will not be fully floated on the market immediately due to pressure from international donor agencies.
7 months ago
Bangladesh's remittance inflow shines bright with $2.27bn in April's 26 days
In a remarkable display of ongoing financial support from Bangladesh’s expatriates, the country has received $2.27 billion in remittances within just the first 26 days of April 2025.
The flow of remittances continues strong even after the Eid celebrations, underscoring the crucial role of overseas workers in sustaining the nation’s economy.
Before Eid, expatriates had already sent a record-breaking $3.29 billion in remittances, reflecting both the festive season's influence and the increasing trend of Bangladeshi workers sending money home.
According to the latest report from Bangladesh Bank, the inflow of remittances for the first 26 days of April comprises $853.8 million through state-owned banks, $119.4 million through a specialised bank, $1.29 billion via private banks, and $427 million through foreign banks.
Bangladesh received $1.97bn in remittances in first 21 days of April; a 40% surge
The consistent flow of remittances has played a pivotal role in stabilising the country’s foreign exchange reserves, taking the country’s Forex reserves to around $27 billion, a figure considered to be impactful on the nation's financial health.
In the first nine months of the current fiscal year (FY2024-25), Bangladesh has already received a total of $21.77 billion in remittances, a significant increase compared to the $17.07 billion remitted during the same period last fiscal year (FY2023-24).
The trend indicates that remittances continue to be a key driver for the country’s foreign currency reserves.
Looking at the trends from earlier in the year, remittances have been consistent.
In March, expatriates sent $3.29 billion, while February saw $2.53 billion, and January had $2.19 billion.
Eight banks receive no remittance despite record inflows from Bangladeshi expats
The previous months also saw substantial remittance inflows, with December reaching $2.64 billion, November at $2.2 billion, and October at $2.39 billion.
The steady rise in remittance inflows, particularly in recent months, highlights the ongoing support from the Bangladeshi diaspora, helping to bolster the nation’s economy during challenging times.
7 months ago
Market turmoil has many afraid to check retirement savings
Michael Montgomery once checked his retirement account weekly with a sense of satisfaction. But recently, to avoid the stress and doubt about whether he can still retire soon, he’s taken a different approach.
“I’m not looking,” says the 66-year-old professor from Huntington Woods, Michigan.
As the White House fuels market uncertainty through its trade war while downplaying the risk of a recession, many retired and soon-to-retire Americans are growing uneasy—concerned about outliving their savings or delaying long-awaited bucket list plans.
Keeping logged off his account has made Montgomery’s days less worrisome. He and his wife adjusted their portfolio after Election Day, including moving more money into bonds. But he’s not sure what more he can do if the entire world economy can be affected by Washington’s decisions.
10 Best Free Online Courses to Become a Copywriter in 2025
“I hope like hell I don’t lose all my retirement savings,” he says. “But where else could you put the money that these people could not disorder? They can’t get into your mattress but that’s about it.”
Many experts warned U.S. stocks were overpriced and due for a correction even before President Donald Trump reclaimed the Oval Office. But a historic blanket of tariffs have injected new uncertainty into the market.
Though stocks rallied this week, the S&P 500 is down 10% from an all-time high reached in February. Losses in the Nasdaq and among small-cap stocks are steeper. Even bonds and the U.S. dollar have been volatile. Many economists are warning of a possible recession.
It has 71-year-old Jeanne Oats Estridge feeling so “paranoid” she called her financial planner with an idea.
“How about we put it all in cash?” Oats Estridge asked.
“I just don’t advise it,” she heard back.
Earlier this month, the Cboe Volatility Index, considered a “fear gauge” of investor pessimism, reached its highest level in five years. The index, known as VIX, has since retreated but is still in territory reflecting fearful investors. Another measure of market sentiment, the Cboe S&P 500 Left Tail Volatility Index, which tracks investor worry about so-called “black swan” events such as the 2008 housing crash that spurred the Great Recession, likewise has backed off from highs but remains elevated.
Trump has urged people to “be cool” in assessing the impact of tariffs on their investments. Asked about his own savings earlier this month, he chuckled and replied: “I haven’t checked my 401(k).”
Treasury Secretary Scott Bessent, meantime, brushed off the possibility that some might need to delay retiring, saying people “don’t look at the day-to-day fluctuations of what’s happening.”
That seeming nonchalance isn’t sitting well with some older investors.
Peter Rost, 72, retired from his software development job last year and planned to start tapping his retirement savings to supplement Social Security. But he doesn’t want to bake in his losses.
“I’m looking to take $2,000 and meanwhile the account drops by $30,000,” he says.
He’s been through serious downturns before, but those were different.
“I had the time to be patient and let it work its way back,” says Rost, who lives in New Hartford, Connecticut, “but now I’m retired and I need money from that account.”
At his age, he says, there’s one goal: “Make sure I don’t run out of money before I die.”
Americans’ retirement savings totaled about $44 trillion at the end of 2024, according to the Investment Company Institute. The composition of those savings has shifted increasingly toward stocks in the last couple decades as the 401(k) has become employers’ typical offering.
Among fund giant Vanguard’s nearly 5 million accounts, for example, the average investor puts three-quarters of their savings in stocks. Even older investors are still heavily steeped in equities: People 55 to 64 have 64% in stocks at Vanguard; those 65 and older have 49% in stocks.
With that exposure, financial advisers are getting an influx of calls amid the recent market uncertainty.
Paul Duesterhaus, a 68-year-old retiree from Quincy, Illinois, is passing up an IRA withdrawal this year to avoid selling at a low. Instead, the retired manager at an air compressor manufacturing company will put off buying a new car as planned and cut back on things like eating out.
Still, he can’t help but feel bigger impacts of a trade war are ahead.
“I think there’s going to be longer lasting effects that are going to affect every American,” he says.
That angst is more common among older adults than younger people. An April poll by The Associated Press-NORC Center for Public Affairs Research found just under half of U.S. adults ages 45 and older said their retirement savings are a “major” source of stress for them right now, compared to about one-third of younger people. Older Americans were also more likely to say they’re stressed about the stock market.
7 months ago
10 Best Free Online Courses to Become a Copywriter in 2025
The copywriting profession offers a dynamic and rewarding career where strong writing skills can significantly influence marketing success. With businesses constantly seeking persuasive content, the demand for skilled copywriters continues to grow. Fortunately, numerous free courses on online platforms provide accessible learning opportunities to hone these valuable skills. Let’s explore the best online courses with no cost to kick-start your copywriting journey.
Top 10 Free Online Courses for Aspiring Copywriters in 2025
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Copywriting Course: The Power of Storytelling + 33 Stories (Udemy)
This Udemy course offers 1 section of 44 lectures packed into 1 hour 43 minutes of practical learning. Learners explore how stories shape emotional connections, amplify engagement, and significantly improve content retention. The lessons teach ways to define a brand’s voice, boost conversion rates, and craft shareable content for digital platforms.
The lessons are led by Ing. Tomas Moravek, an Internet Efficiency Award-winning Digital Marketing Expert.
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Though the course does not offer a certificate, its knowledge is valuable for anyone starting in copywriting.
Course Link: https://www.udemy.com/course/copywriting-storytelling/
Free Copywriting Tutorial – Effective Copywriting Basics for Entrepreneurs (Udemy)
Packed into 9 lectures, this compact Udemy program delivers nearly 1 hour and 42 minutes of targeted learning. The focus lies on writing sales copy, understanding customer behavior, and building messages that drive action. The course is ideal for marketers and entrepreneurs seeking to improve sales writing.
Matt Bernstein, the instructor, earned his Communication degree from the University of Massachusetts at Amherst.
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Although no certificate is offered, the training delivers clear and practical copywriting techniques.
Direct Access: https://www.udemy.com/course/copywriting-basics/
Copywriting - Extreme Results for Business Owners (Udemy)
This Udemy tutorial is split into 9 sections with 40 lectures and lasts 1 hour and 9 minutes. It walks learners through the essentials of copywriting, strategy building, and powerful writing techniques. Topics also include the difference between copywriting and content marketing, plus 12 power words every marketer should know.
The course is offered by Dopamind Academy, created by Bruna do Carmo, a businesswoman and teacher since 2011.
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While the course does not include a certificate, it provides actionable methods for refining sales copy and defining ideal clients.
Course Link: https://www.udemy.com/course/copywriting-extreme-results-for-business-owners/
The Science Behind Website Copy That Converts (Udemy)
Spread across 3 sections and 12 lectures, this 37-minute mini-series breaks down the procedure behind crafting high-impact web copy. Learners explore five essential themes: persuasive principles, brand voice, copy versus content, sales psychology, and SEO-focused writing. Each module reveals how to apply psychology and theory to shape reader behavior without sounding overly salesy.
Elena Connolly, a seasoned Conversion Copywriter and Brand Strategist with over a decade of industry expertise, leads this compact program.
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While the free version skips certification, the exercises encourage portfolio-building for beginners aiming to secure practical writing opportunities.
Access Here: https://www.udemy.com/course/the-science-behind-website-copy-that-converts/
AI-Enhanced Copywriting: SurferSEO, Upword, and Anyword (Coursera)
Over a focused 2-hour session, this single-module program, featuring 9 videos and 1 hands-on assignment, teaches how to pair human creativity with AI-driven platforms like SurferSEO, Upword, and Anyword. Students learn to automate content insights, fine-tune copy for search engines, and adjust tone for target audiences based on machine-generated feedback.
The material is taught by Vinita Silaparasetty, a Google Developer Expert in Machine Learning, alongside the Starweaver Instructor Team.
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Although certification requires a paid plan, the provided assignment helps learners practice writing AI-informed marketing content.
Course Link:https://www.coursera.org/learn/ai-enhanced-copywriting-surferseo-upword-and-anyword
Copywriting Basics for Successful Sales (Skillshare)
Spanning 13 lessons in 1 hour and 21 minutes, this beginner-friendly program introduces proven techniques for writing headlines, creating reader-focused messages, and using timeless frameworks to boost conversions. Real-world examples help bridge theory and practice, offering clear takeaways for writing copy that sells.
Led by Jack Zerby, an entrepreneur and Head of Design at Gumroad, the lessons reflect his hands-on knowledge of design thinking and brand storytelling.
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While Skillshare’s free trial grants access to the full content, earning a certificate requires a paid membership.
Visit Course Page: https://www.skillshare.com/en/classes/copywriting-basics-for-successful-sales-time-tested-tactics-that-prompt-action/508541130
SEO Copywriting for Digital Marketing Success (Skillshare)
Through 17 well-structured lessons spanning 1 hour and 43 minutes, this training covers the core of SEO copywriting. It extends from keyword research and headline crafting to writing microcopy for web pages. Students also learn how to write persuasive calls to action, build structured drafts, and maintain the freshness of their digital content over time.
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Guidance comes from Ruth Clowes, a seasoned copywriter and trainer with over 20 years of marketing and communication expertise. The class includes a hands-on project- crafting a blog post for a fictional sustainable brand called Green Cat.
As Skillshare’s certification is available only via a paid subscription, it doesn’t provide any certificate like other free programs.
Course Link: https://www.skillshare.com/en/classes/seo-copywriting-for-digital-marketing-success/1479232761
Master Storytelling and Copywriting with ChatGPT - Transform Your Writing with AI (Skillshare)
Spread across 15 practical lessons totaling 1 hour and 39 minutes, this program helps writers learn how to steer ChatGPT into producing stories. The aim is to generate content that resonates emotionally, rather than just filling space. Learners develop techniques for mastering tone, conversational writing, empathy-driven messaging, humor, and even personalized brand style.
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Kasia Pilch, a seasoned Online Strategist and Marketing Specialist, designed the material for beginners and pros alike. The course also features four client-focused class projects, encouraging learners to apply creative storytelling techniques hands-on.
While a certificate isn’t included, the hands-on assignments serve as valuable assets for building a strong copywriting portfolio.
Start Learning: https://www.skillshare.com/en/classes/master-storytelling-and-copywriting-with-chatgpt-transform-your-writing-with-ai/1164232122
Copywriting for Beginners and Pros With Exercises (Class Central)
Through 14 YouTube-hosted videos lasting 1 hour and 30 minutes, this beginner-friendly course balances advanced copy techniques with hands-on writing drills. Lessons include crafting short, punchy sentences, using a customer-first mindset, and building effortless yet persuasive copy.
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Cecilia Elise Wallin, a veteran journalist, novelist, and marketer with three decades of writing experience, leads the sessions.
Unlike many platforms, this course offers a free certificate upon completion. Moreover, videos are also available on YouTube.
Course Access Link: https://www.classcentral.com/classroom/youtube-copywriting-for-beginners-and-pros-free-course-with-exercises-61648
Become A Copywriter Pro from Ground Up (Eduonix)
Spanning 5 sections and 16 lectures across 3 hours and 12 minutes, this masterclass guides learners from basic copywriting principles to advanced storytelling and headline crafting. Along the way, it highlights the subtle techniques that shape messages capable of influencing readers and driving conversions.
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The course is developed by Eduonix, a collective of seasoned industry professionals who have specialized in technology and creative training for over a decade.
Though the free program does not offer a certificate, the assignments included provide excellent material for any budding copywriter’s portfolio.
Jump to Course: https://www.eduonix.com/courses/Marketing/Become-A-Copywriter-Pro-from-Ground-Up
Summing Up
These 10 best online copywriting courses present an inviting mix of short, sharp lessons and in-depth learning paths for aspiring wordsmiths.
Among them, Eduonix’s “Become A Copywriter Pro from Ground Up” stands out with the longest duration. Apart from this, “Copywriting Basics for Successful Sales” and others hold a moderate runtime between one and a half and 2 hours. On the quicker side, “The Science Behind Website Copy That Converts” wraps things up in the shortest duration.
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However, each offers valuable insights into persuasive writing, providing the foundation necessary to kick off a successful copywriting career.
7 months ago
Golam Moin Uddin appointed as new chairman of Apex Footwear
Golam Mainuddin, the former independent director of Apex Footwear Limited, has been elected as the chairperson of the company's board of directors.
He was elected by a single majority vote in the 282nd board meeting of the company on April 23, according to a press release.
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“His valuable advice and policy steps have played an important role in the management of Apex Footwear Limited. With his new responsibility as chairman, a new era is beginning for the company in the coming days,” said the release.
Mainuddin is widely appreciated for his role as chairman of British American Tobacco Bangladesh. He has also served in leadership positions in several companies.
7 months ago