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Best Free Data Science, Machine Learning Courses Online
Data science and machine learning have been the buzzword in the tech world for quite some time. The prospect of working with data, making clear and concise decisions, and a high payout career may seem lucrative to anyone. However, it’s not possible to become an expert in this field that easily. There are a lot of basics like statistics, programming, and analytics to cover before getting a hang of things. If all of these seem a bit too overwhelming, there are a few great foundation courses on data science and ML to get started from scratch. Check out which one best fits your needs.
Why Should You Learn Data Science and ML?
Let us ask you this, why shouldn’t you? Data science and ML holds the highest job prospect in the coming years. In fact, there are currently over 200,000 data science and ML-related jobs on LinkedIn alone. Industry leaders predict that the need for data scientists will increase by over 26% in the next 5 years. And the growth is expected to be exponential from thereon. While there are a lot of jobs at risk of becoming invalid due to automation and AI, the need for data science majors will forever be on the rise.
And if the job security wasn’t enough to generate interest, the general median salary for a data science major in the USA is around 110,000 USD which roughly translates to 95,08,182 BDT per year. Did that grab your attention? Read along about how you can get started in your data science and ML journey.
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Top 9 Free Beginner’s Courses to Learn Data Science and ML
Data Science Specialization – Coursera
This course is offered by Coursera in association with John Hopkins University. The free course is a mid-tier one designed for people who already have a grasp of the basics of statistics and R. The course will follow a detailed guide on using R to clean and sift data, manage projects and publish using Github, and data acquisition. It will also entail detailed regression analysis procedures using different regression models. The approximate course duration is about 11 months.
Introduction to Machine Learning – Udacity
Machine learning is almost as complicated as its name. It combines two significantly difficult disciplines – computer science and statistics to deliver a powerful predictive mechanism that makes up the base for modern data science.
This intermediate-level course will introduce the students to the machine learning lens, data extraction process, and predictive algorithms. The approximate course duration is 10 weeks.
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Data Science Fundamentals – IBM
Who better to learn data science from than the company that made the first computer? This beginner-level course is provided by IBM in association with Cognitive Class. The main aim of this course is to initiate the students with the very basics of data, its processes, life cycle, usage, and application.
This course is part of a series of foundation courses that gradually progresses to intermediate and advanced levels. Students will also learn about different open-source data management tools. The approximate duration of the course is 10 weeks.
Introduction to Data Science – Metis
This course is a free introductory step to the data science boot camp offered by Metis. It is a small course that will be useful for beginners trying to get their head around data science. Students don't necessarily have to participate in the Bootcamp afterward, rather it’s a stepping stone to the world of data analytics.
The 5-week-long course will see students learn about data cleaning, model creation, validation, and visualization.
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Machine Learning with Python – Coursera
This Coursera course is supervised by IBM and is part of a series of machine learning levels. This is a beginner course that follows the integration of the commonly used programming language Python with ML.
Students will learn about model evaluation, supervised learning, unsupervised learning, and different ML algorithms. The course will take approximately 22 hours to complete.
Applied Data Science with Python Specialization – Coursera
This applied data science course is fulfilled by the University of Michigan. This is an intermediate-level course with the main focus on the application end. Students wishing to get the basics first can check out the other 4 parts of this concurrent course.
This specific course will focus on inferential statistical analysis and its implications, applied ML algorithms, and how to interpret results. The course will also focus on different data visualization techniques. The approximate course duration is 5 months.
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Data Quest
Data Quest is an online platform that is all about data science and ML. But instead of the regular courses, the platform takes a more innovative approach to data science.
Instead of having video lectures that guide the students first, the data quest starts with projects. While it may seem daunting at first, the interactive nature of the project and clear guidelines makes it easy for anyone to pick up the quirks. There are all sorts of resources available for free including paid plans.
Data Science for Everyone – DataCamp
This course is pretty much like its name. It’s a completely non-technical course focusing on the very basics of data science for absolute beginners. It starts by addressing what data science is and how it can be incorporated into modern jobs or how it benefits the big techs. It also gives an idea about how probability is related to computation and ML predictions. There aren’t any technicalities here so anyone can have a go-to to see whether data science is actually for them or not.
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Learn Data Science with R – Udemy
The main basis of data science is made up of probability and machine learning. While ML mainly works with Python, data scientists need in-depth knowledge about R to get started with probability and regression model formation.
This 10-part series from Udemy takes the students from the basics to the intermediate level of using R for data science. The course doesn’t connect the detailed dots with data management, but the students will learn much about sourcing and cleaning data for model applications.
Final Words
So far, we have shared 10 open source online courses for learning data science, data analytics and machine learning. Many people get attracted to data science just because of all the noise and prospects around it. But in reality, it's not everyone's cup of tea. But should that stop people from having a go at it? Absolutely not. Instead, these courses are a great starting point to see whether data science and ML match your passion and skill set and whether they can be a long-term career choice.
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Top 10 Free Online Digital Marketing Courses
As we move forward in the digital era, one thing is increasingly becoming certain. The future is technology. In this era where everything is occurring digitally, the marketing strategy of almost anything has to mold to the changing scope. Be it personal branding or product promotion, digital marketing is an important tool that you need to master to stand out from the increasing tech vying crowd. So what are the best free online digital marketing courses? Let's find out.
Top free online digital marketing courses
Fundamentals of Digital Marketing
This course is offered by Google. What better way to learn about digital marketing than from the self-proclaimed home of the internet? The digital course offered by google goes through some of the basic concepts of digital marketing. Moreover, a certification from google can be a good addition to your profile.
The course duration is 40 hours long with 26 modules. The modules are designed in such a way that you can complete them at your own ideal pace. You will get detailed ideas about developing a web presence, how to build an online store, local networking, mobile marketing, planning business strategy, and many more.
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Inbound Marketing Certification Course
This course is offered by Hubspot Academy. The course is a 4-hour ling module designed to teach digital marketers the intricacies of inbound marketing. This module is geared towards digital marketers with a basic level of understanding of marketing. The module consists of 10 different lessons encompassing 34 videos as well as 9 different quizzes.
You will get a comprehensive idea about blog post creation, promotion in social media, nurturing leads, understanding strategic alignment of marketing and sales, etc. successful completion of the course will land you an industry-grade certification to be added to your resume.
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Diploma in E-Busines
Many of you have heard of the Massive Online Open Course or MOOC. The business course offered by Alison is one of the first major MOOC platforms founded back in 2007. The diploma in e-business offers a range of marketing-related learning suing the Google Analytics as well as Adwords. It also offers SEO, understanding metrics of revenue generation as well as comprehensiveness and engagement metrics of a website.
The course takes about 6 to 10 hours to complete and you get access to several video tutorials to complement your learning. There is a final assessment at the end of the module which you need to pass with 80 or above. You will receive an evaluation report of your performance, however, the only downside here is that you will have to pay 20 dollars to get the certificate.
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Learn Digital Marketing
This is another free course that you can avail from skillshare. The course mainly focuses on shortcut ways to learn the basics of digital marketing. The course is designed to give you tips and tricks on how to manage marketing platforms, generate leads as well as use social media platforms for marketing.
This free online digital marketing course also focuses on keyword research and SEO. The course module is free to access on the platform which offers you two months of free access. However, you do not get any certification for this course.
Online Marketing Manager
The online marketing manager course is geared towards the intermediary level. People who already have some experience in digital marketing or know the basics can benefit the most from the course. The course is a 24-hour long module offered by LinkedIn learning. You can avail of the course for free through the trial.
This course focuses on the best practice regarding digital marketing as well as advertisement details that should come in handy while developing advertisement plans. There are a total of 11 modules that will integrate google software as well as social media platforms to give a better hands-on learning experience. upon completion of the course, you will receive an industry-grade certification from LinkedIn.
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Marketing and Digital Media
This is a course offered by Coursera, one of the leading platforms for digital learning. The course is offered in collaboration with the University of Illinois. The total length of the course is 15 hours. The course is part of a seven-part series of digital marketing courses offered by the same university.
You will be learning in detail about the optimization process of digital assets, and different types of marketing procedures. The gripe with this course is that you can complete it for free in the audit mode. But you will need to sign up for the paid version if you want a professional-grade certification. We included this course in this list because it is one of the only free courses available on digital marketing that is accredited.
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Digital Marketing Course
For the people living in Bangladesh, the learning and earning development project of the ICT division is a great scope to learn digital marketing for free. It is part of an initiative of the government to empower the youth through digital skills and making way for earning online. The digital marketing course is a 150 hour long extensive training with a placement guarantee upon completion of the course.
The course focuses on several key marketing tools and how to implement them. it also focuses on the KPI measurement as well as tracking progress. The 19-day long project is complete with core building, hands-on training as well as a final assessment. You will get a certification from the ICT division upon successful completion of the course.
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Free Digital Marketing Basics Course
This is a course offered by Udemy. The digital marketing basic course is a 21 lesson long course offered natively through the in-house instructors of Udemy. There are over 24 video tutorials as well as study materials included with the modules. However, like the Coursera platform, the course is free if you learn through an audit. You will also miss out on key features like access to communication with the instructors as well as professional certification. Those are available on the paid variant of the course. However, it is still a great choice to understand the basics of digital marketing.
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Strategies of Digital Marketing
The financial investment publication giant Forbes has dived into its platform to create a digital marketing course. The course features extensive modules on strategies involved in digital marketing. The main scope of this course is to teach you to differentiate between what works in digital marketing and what doesn’t. It will also help you to better generate ideas about the SWOT of each strategy and how to analyze them. you can avail of the course for free but the certification would require you to sign up for the platform.
Beginner Guide to Online Marketing
This is another comprehensive course offered by Quicksprout University. The course was developed by Neil Patel, a prominent and well-known digital marketer. The course has a total of 13 different guidelines that focuses to develop your understanding of the digital marketing processes and trends and how to excel at formulating strategies. There is no fixed time limit to complete the course and you can do it on your own preference. However, you will not be receiving any course certificate upon completion.
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Bottom Line
Our everyday life and activity are increasingly becoming dependent on technology. The interconnected nature and ease of communication make use of tech and digital platforms reliable and secure. In the current world, Digital Marketing has become an essential part for anyone wanting to develop a career in ICT. Beyond the general scopes of becoming a developer, digital marketing can provide a good earning opportunity for anyone willing to put on the effort. Though the free courses on digital marketing aren’t as comprehensive as the paid ones, they can still provide you a basic understanding of the strategies and how to implement them.