ShopUp
ShopUp Raised $75 million, Largest Series B Funding for a B2B E-Commerce Platform in South Asia
Starting a small business in a country like Bangladesh can be a difficult task. Traveling around the globe to sourcing wholesale products, arguing with shopkeepers over prices, stockpiling products, looking for customers' homes in the city's alleys for delivery, and much more! Now, if you are told that you can get all the solutions from online business sourcing to delivery without any investment by downloading a free app on the phone! Isn't that cool?
More than 6 lakh entrepreneurs have already succeeded in their online business using a single platform. There is a platform where you can get a huge collection of more than 1 lakh wholesale products spread across the country sitting at home! ShopUp has accomplished this impossible task. Now, they have raised $75 Million in new funding to reach more people in Bangladesh as well as abroad.
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What is ShopUp?
ShopUp works toward bringing different small and medium traders under one roof. In addition, ShopUp connects the manufacturer with the wholesaler, further, the wholesalers are connected with the retailer and the retailer with the buyer. ShopUp offers a variety of online business services, including promotion of products, timely delivery of products, and high-quality packaging. Besides the website, the platform also has three apps in the Google Play Store.
Afeef Zaman, Siffat Sarwar, and Ataur Rahim Chowdhury launched the ShopUp in February 2016 with the aim of turning the country's potential entrepreneurs, especially women, into successful entrepreneurs by using various services of Facebook and information technology.
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Before that, Ataur Rahim Chowdhury, who has passed Computer Science and Engineering from East-West University, started the smashboard, which used to work with query management through social media. During that time Ataur came to know about the various problems of product delivery services of e-commerce companies in Bangladesh. He discussed the matter with his friends Afeef Zaman and Siffat Sarwar, who graduated from the Institute of Business Administration (IBA) of Dhaka University.
All three agreed that the solution to the delivery problem would change the face of Bangladesh's e-commerce business. Soon after, they started ShopUp in a small office in Lake Circus, Kalabagan. In the beginning, they used to provide service on managing Facebook pages as well as order and manage products.
Later, they added the merchant delivery service. Gradually ShopUp also started giving loans to entrepreneurs for business development. Later, the company also launched a mobile app. That's how today's ShopUp was started.
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How ShopUp works?
ShopUp works through a few simple steps, but you will need to put some effort into it. However, you can find out whether the product has been delivered or not from the ShopUp app, sitting at home. ShopUp will do all the work for you, which can make your business successful easily and hassle-free.
Firstly, you will need to install the app on your phone. Register in a few easy steps and get more than lakhs of wholesale products for boys and girls, including fashionable dresses, cosmetics, gazettes, and accessories. Download pictures of your favorite products and share them on your business page or do online marketing. When the customer places an order, you will need to place the order in the app and enter the delivery address. Fill out the delivery details, selling price, and other relevant information.
You can find out the real-time updates and payment details of delivery through the app. Profits on full-week sales will go directly to your bKash account next week.
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ShopUp services
ShopUp offers different types of services to make the business easier. Services include delivery, shop management, and ShopUp assist.
Own delivery service
Delivering products on time to buyers is a challenge for any entrepreneur. That is why ShopUp has its own delivery service to provide entrepreneurs the opportunity to deliver products all over the country quickly.
Shop management services
Entrepreneurs have to update their Facebook pages regularly to make their products attractive to buyers. But everyone cannot do that on their own. Hence, ShopUp has shop management services to solve the problem. The service provides the opportunity to create a business-friendly page on Facebook as well as add up-to-date information.
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Shop Assist
There is no substitute for product promotion to reach online business buyers. But due to a lack of direction, many people cannot promote the product properly. Many also annoy the buyers by promoting the same product over and over, which later becomes a threat to the business.
ShopUp Assist can give a solution to that. Through the service, an entrepreneur can post product promotion or page promotion on Facebook. Even if you need a credit card for that, ShopUp offers the opportunity to pay through a bKash account.
To accelerate the business, ShopUp has three additional services, Mokam, REDX, and Baki. ShopUp delivers daily necessities to the grocery store in the neighborhood in 24 hours through the B2B business app Moka. For this, the startup has entered into agreements with various product manufacturers, distributors, and wholesalers.
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Apart from that, the products are delivered to the traders through REDX. Launched last year, RedX is currently serving 493 Upazilas. And small traders can buy products on credit through the Baki service.
How did they start raising investment?
Over the last 4 years, ShopUp raised investments in several steps. Their investment came from an Angel round in 2017, and they raised $120k. Next, the company proceeded to the seed round in 2018 and received $1.6 million funding from Omidyar Network, USA.
After that, ShopUp participated in three more seed rounds in 2019 and raised $4.2 million in total. Their second largest investment came in October 2020 from Flourish Ventures, Sequoia Capital India through Series A, and the company received $22.5 million. Finally, ShopUp raised $75 million last week from the Series B round.
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How did ShopUp raise $75 million from Bangladesh?
Basically, when a new venture shows good results in the market with initial capital, they become eligible for Series A investment. After that, they can proceed to Series B investment. ShopUp has proved its ability through footprint in all 64 districts in Bangladesh and Bengaluru, India.
As a result, they received $75 million from Series B financing led by Peter Thiel's Valar Ventures. The investment also includes, from "Proses- the investment arm of Naspers, Pierre Omidyar's family office, as well as existing investors Sequoia Capital India, VEON Ventures, and Flourish Ventures." As a Series B, it is the largest investment in any startup based in South Asia.
Read The 7 Most Promising Tech Startups in Bangladesh
3 years ago
The 7 Most Promising Tech Startups in Bangladesh
Startups have been around for quite a while now in Bangladesh. The success of several startups has prompted many to venture into the field and take a dig at the market. However, the success of a startup depends on the idea, effort to realize the idea, and considerable risk intake. The high risk has caused many startups to fail. Yet there are some glaring examples of startups that are defying odds to make a change in the existing market process. Let's have a look at the 7 most promising tech startups in Bangladesh.
Pathao
One of the prominent startups of Bangladesh is Pathao. Founded in 2015 by Fahim Saleh, Hussain M Elius, and Shifat Adnan, the company is a major startup that changed the ride-sharing and delivery service landscape of Bangladesh. Initially, the company started its service as a parcel delivery platform through riders.
In 2016, the company started its ride-sharing service as well. The popularity of the platform grew instantly and in 2018, the valuation of the company stood at 100 million dollars. It was also the time the company reached a million registered user mark. Currently, Pathao operates in Dhaka, Gazipur, Chittagong, Sylhet, and Kathmandu.
In its initial days, the company received funding from RC Ventures, Alter Global, Provident Growth, and other firms.
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bKash
Another prominent startup of Bangladesh is bKash. Back in the 2000s, mobile banking platforms were getting considerable traction. Two brothers Kamal Quadir and Iqbal Quadir wanted to introduce a similar platform in Bangladesh and to that end, they started holding talks with Sir Fazle Abed of Brac Bank. In July 2011, bKash came into existence as a joint venture between BRAC bank and Money in Motion LLC of USA.
bKash has been a key player noting that over 70 percent of the people lived in the rural area of Bangladesh and most of them were unbanked. bKash tapped into this need and initially started as a money transaction platform through mobile. With time, they have established other services like bill pays mobile top-up and payment to another e-commerce platform as well.
Today, almost 22% of the adult population of Bangladesh uses bKash with daily transactions of over 4.5 million times. bKash also gained investor from Bill and Melinda Gates Foundation as well as equity hold from Ant Financial. Due to the paradigm shift created by bKash in the banking sector, the platform was awarded the most innovative invention of Bangladesh in 2018.
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ME SOLshare
One of the common gripes with developmental opportunity in Bangladesh is that the majority of the people lives in a rural area. Even though Bangladesh has made considerable strides in HDI, access to basic features like electricity is still a costly affair for many. To that end, ME SOLshare Ltd. ventured out to provide an affordable solar panel for electricity solution to the rural community of Bangladesh.
The technology introduced by ME SOLshare is revolutionary considering the peer-to-peer grid system where electricity from one home can be shared to another and excess energy can be sold as well. This not only helps people to illuminate their homes but also provides them with a scope to earn from the venture.
ME SOLshare has received backing from Sangam Ventures, Social Alpha, and Free Electrons and has been able to raise over 2.8 million in funding.
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Zantrik
Most of the successful startups that you will see aren’t limited to traditional business models. Rather the idea is to better approach the client base with a solution that disrupts the market. For most of us, we go to a mechanic for an issue with our automobiles and bikes. But what if it's not in a state to be moved by itself?
The founder of Zantrik tapped into this necessity and created a platform where the automobile mechanic will come to you. suppose if your car or bike breaks down in the road, the company can send a technician in 30 minutes. You can also make use of their partner garages to get your cars or automobiles fixed or checked. They are currently available on both iOS and Android platforms. The company has managed to raise over 72k dollars in funding from black diamond ventures.
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ShopUp
The boom of e-commerce platforms in Bangladesh has been remarkable in recent years. Most of these e-commerce ventures are limited to run their business through F-commerce and social media platforms with manual handling of orders. ShopUp wanted to make changes to this existing process by introducing a software solution that will enable businesses to automate the ordering and product delivery process.
The cheap availability, as well as usability of the software, made ShopUp an instant hit among that retail online merchants. Since its foundation in 2016, the company has managed to garner over 28 million dollars in funding and has been one of the leading tech startups in Bangladesh.
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Gaze Technology
Silicon valley of the US is famous for all the tech and AI-related startups. It is almost like a hub for AI development. However, Gaze technology is an AI-driven tech startup right here in Bangladesh. with access to limited resources and funding, the company has been determined to make its mark in using AI and API integration to make Bangladesh safer. The company works to develop real-time tracking, facial recognition technology as well as a vehicle tracking technology.
The company has worked with Dhaka Metropolitan Police to make traffic monitoring easier by integrating AI in the recognition system. The company aims to grab the international AI-led recognition market which is estimated to be valued at over 50 billion US dollars. Gaze raised seed money of over 830 thousand dollars to develop their AI venture.
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Sheba.xyz
One of the most promising startups in the e-commerce sector has to be the Sheba.xyz venture. Whereas most of the e-commerce platform focuses on a specific niche of product or service, Sheba.xyz decided to incorporate everything under one roof.
The primary focus of Sheba is addressing the daily necessity of people. Whatever you might in your daily life, you will find it on the platform. From home shifting to the beauty salon to laundry service, everything will be brought to your doors. This not only made the life of people easier but also propelled the platform to one of the top e-commerce sites of Bangladesh with high client satisfaction and retention rate. The platform received an initial investment of 70 thousand dollars from Microsoft and Facebook.
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Bottom Line
The tech startup scene in Bangladesh is still in its nascent stage with more and more companies waiting to have their breakthrough moment. However, the ones that we mentioned here have already been successful in creating a model that would effectively make them useful for the people and grow at a profitable rate. These startups can work as inspiration for others to develop their strategies to better generate ideas and processes.
3 years ago
ShopUp raises $22.5 mln funding to digitalize mom-and-pop shops
ShopUp, a Bangladesh-based B2B platform for neighbourhood shops, has raised $22.5 million, marking the largest Series A round in the country to digitalize country’s mom-and-pop shops.
4 years ago