BRAC, in collaboration with the BRAC Institiute of Educational Development (BIED) and 'Neeramoy', a digital healthcare platform, has introduced a mental health hotline called 'Moner Jotno'.
This initiative provides free, confidential tele-counselling for individuals -- particularly young people and adolescents -- experiencing anxiety, panic, or emotional distress.
The hotline offers immediate support, creating a safe and welcoming space for callers to share their emotions and experiences, so they no longer have to suffer in silence.
The launch comes at a critical time, as mental health challenges in Bangladesh are on the rise, particularly among young people.
A recent study revealed that 73.5 per cent of school-going adolescents in Bangladesh experience symptoms of stress to varying degrees.
According to The Lancet Psychiatry, there is also a severe shortage of mental health professionals in Bangladesh, with fewer than one psychologist available per million people.
The 'Moner Jotno' hotline is available every day from 12 pm to 2 am, including holidays, and can be accessed by calling 09643262626 or through the Neeramoy Patient app on both Android and iOS platforms.
Over 70 trained psychologists and psychosocial counsellors from BRAC are providing the service, ensuring that callers receive professional, empathetic support, said a press release.
Each session lasts around 20 minutes, with the option of a 10-minute extension if the caller's distress is severe.
The service offers a single session per call, focusing on immediate emotional relief without follow-up obligations, while maintaining strict confidentiality throughout.