Walton has launched Season 19 of its digital campaign across the country.
Customers are offered a maximum 200 percent cash voucher or sure cashback on the purchase of any model of Walton fridge from any Walton Plaza, distributor outlet, or online sales platform, E-plaza, according to a press release.
The benefits were announced at the declaration programme of "Walton Digital Campaign Season-19," held at the Walton Corporate Office in the capital on Tuesday evening.
Season 19 will be held across the country from November 1 to December 31, 2023.
The Digital Campaign Season-19 was inaugurated by Walton Refrigerator’s Chief Business Officer (CBO) Tofail Ahmed.
Among others, Walton Plaza’s CEO Mohammad Rayhan, Walton's Additional Managing Director Amdadul Hoque Sarker, Deputy Managing Director Nazrul Islam Sarker also attended the programme.
The function was moderated by Walton’s Senior Executive Director and popular Film Actor Amin Khan.
Addressing the event, Walton Refrigerator's CBO Tofail Ahmed said, "Walton has secured about 75 percent market share in the domestic fridge market. Walton is not only delivering international-standard advanced features in fridges but also providing maximum customer benefits. Thus, Walton is conducting a digital campaign to accelerate the initiative of building a customer database for delivering online-based swift and best-after-sales service to the users."
In continuation of this, Tofail said, Walton commenced 'Digital Campaign Season-19' centring the imminent winter season. He hoped that this season would also get a massive response at the customer level, like the previous ones, added the release.