The popularity of fitness comes from more than just exercises. Innovative diets, fitness equipment, and televised events are all components of the community. The athleisure sportswear scene is possibly one of the most focused parts of the industry as everyone wants the best gear when keeping fit. Almost everyone who even thinks about doing fitness needs to dress the part for safety and comfort. If you are looking to start your fitness journey, or are due for an upgrade - here are some of the best sports apparel brands for you to consider.
Top 7 Popular Sportwear Brands in the World of Sports
Under Armour
It’s no surprise that Under Armour has been relentless with its marketing and celebrity collaborations. Dwaine Johnson, for example, has his own series and the brand also isn’t shy to celebrate contemporary campaigns such as the pride movement with exclusive launches.
The brand’s strength lies in its versatility, as the brand boasts polo shirts, running shoes, leggings, masks and so much more. Sports that the brand has its hand in include golf, basketball, running, football, outdoors, and other forms of training. If you are looking for a general place to start, it would be hard to look for something Under Armour won’t have for you.
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LuluLemon
If you are looking for the face of yoga apparel, look no further than Lululemon. The brand has broken through its niche in yoga and has become a statement brand that yogis take pride in sporting. While the brand took off for its premium quality yoga apparel, Lululemon has transcended its own boundaries; offering choices in gloves, water bottles, hats, bags, and much more for both men and women.
Lululemon is an equally viable brand to take a look at if you’re keen on running and doing static training too. Lululemon caters to the athleisure crowd heavily too and offers plenty of choices for casual wear too.
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Nike
Nike is arguably the face of all sports apparel and for good reason. The brand has set the standard of premium sportswear since its debut in the 60s. The brand has not only sponsored almost every sport in some form but has also made waves in the world of sneaker collectors.
Nike has shown off their ability to range from being cost-effective to producing some of the most high-end merchandise you can think of. You can never go wrong with Nike and is an absolute classic that fits into any sport you’d want to do. While Nike is undoubtedly reliable across all their products, taking a look at their footwear could be a great place to start.
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Reebok
While Reebok has been pretty hit and miss with the younger crowd, it is undeniable that what the brand may struggle with within contemporary marketing can be compensated for prestige-level quality. While the brand has not found a niche market for its products per se, it has collaborated with many partners to produce a series of impressive collections.
Reebok is simple in design and will cater to those who want understated efficiency. The brand has a bit of everything and can cater to both dedicated athletes and avid fans of the athleisure look. Reebok’s Club C 85 Vintage Shoes and Classic Vector track pants are decent sparring points to check out.
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Champion
While Champion is a versatile brand that can cover almost everything, many of its products are angled towards competitive fighters. Despite this, Champion does not oesthrosize its audiences and continues to open its arms to all sorts of consumers.
Champion recently launched a series dedicated to Mohamad Ali and puts emphasis on his virtues through quotes and simple designs on staple boxing apparel such as hoodies, shorts, and more. Their overall selections are on the limited side, but there is an undeniable level of premium associated with the brand. While the Champion brand is rather boutique in its selections, they are designed to be seasoned by regular athletes too.
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Patagonia
Lovers of the great outdoors will not need to go further than Patagonia. The brand knows the outdoor climate like few others and has crafted gear that is resilient towards rough terrain, harsh weather, and other obstacles that might come your way. For the full off-road experience, the brand uses quilted and cool ultralight material known as Capilene.
Interestingly, Patagonia also offers food choices for the outdoors, along with other products for women and children. Patagonia is also big on environmental conservation and encourages second-hand sales in order for customers to start recycling.
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Adidas
This list couldn’t be complete without Nike’s rival since what seems like forever, Adidas! The brand has gone through transformations that would make each decade of development appear completely different from the last. From its dedicated sports section to its renowned branch of streetwear, everything that Adidas touches will have a place for an occasion or two. Adidas is known for their three-stripe design that pops on clothing and shoes alike, having kept that consistent while their designs change around it.
Adidas has done courageous collaborations with the likes of Lego, Beyonce, Bape and so much more. The brand has secured itself as a titan in the sports apparel industry and continues to produce impressive designs and top-of-the-line materials without compromising on the basic look that defines the brand. Adidas’ streetwear, sports jumpers, and hoodies are all good places to start.