Nvidia has unveiled a new high-performance chip designed to bring advanced artificial intelligence capabilities to personal computers, marking a major step in the company’s efforts to expand beyond its dominant position in the data center market.

Speaking at the annual Nvidia GTC event in Taipei on Monday, Nvidia founder and CEO Jensen Huang introduced the RTX Spark superchip, which combines central processing unit (CPU) and graphics processing unit (GPU) functions into a single platform. The chip will power a new generation of Windows laptops and desktop computers that Nvidia describes as “AI personal computers.”

The first devices featuring the new technology, including models from Microsoft and Dell, are expected to be launched later this year.

Huang said Nvidia and Microsoft are working together to transform the personal computer experience, enabling users to run sophisticated AI models and personal AI agents directly on their devices. These AI assistants would be capable of understanding users, conducting research, reading files and performing a variety of tasks without relying heavily on cloud-based services.

Microsoft said the new PCs would support advanced AI workloads and highly capable AI models, allowing users to run AI applications locally.

Industry analysts said the move reflects growing demand for personal AI assistants and could significantly reshape the PC market over the coming decade. Nvidia’s new chips are expected to compete directly with products from rivals Intel and AMD.

During the event, Huang also announced that Nvidia’s Vera CPUs for data centers have entered full production, with companies such as Anthropic, OpenAI and SpaceXAI among the early adopters.

In addition, Nvidia showcased a humanoid robot reference design called Isaac GR00T, aimed at supporting robotics research and development.