Hilsa, the gastronome's delight, may soon be within the reach of the common people in Bangladesh, if the government is to be believed. According to the fisheries and livestock minister SM Rezaul Karim, the Bangladesh government is trying its best to bring the prices of hilsa down in the country by taking measures to boost production. “The government is working relentlessly to not only cater to the domestic demand but also earning foreign exchange through hilsa exports," he told reporters at a briefing on the occasion of ‘Jatka Conservation Week-2022’ at the Secretariat. Read: Hilsha selling like hot cake in wholesale market Like every year, the government will observe ‘Jatka Conservation Week-2022’ from March 31 to April 6, aiming to create mass awareness on preservation to boost the overall hilsa production, he said. “The importance of hilsa is immense in meeting the nutrition 'needs' of people, creating employment opportunities, keeping the wheels of the economy active and in the financial-social development. Of the total fish production in the country, 12.22 per cent is hilsa,” he added.