The growing practice of selling substandard products for extra profit has become a serious concern in Bangladesh, particularly in Dhaka, as the absence of strict government intervention allows unethical business practices to thrive.
Many shopkeepers prioritise financial gain over consumer welfare, often deceiving customers with counterfeit or low-quality products.
The UNB correspondent investigated how these activities take place, their long-term impact on consumers, and what can be done to address the issue.
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A Common Yet Unethical Practice
Counterfeit versions of popular brands are widely available in markets across the capital, particularly in electronics, cosmetics and clothing.
Consumers, often unaware of the deception, purchase these items believing them to be genuine ones.
Producers admit that these counterfeit goods are cheaper to manufacture but are sold at prices close to the original, ensuring high profit margins for sellers.
A particularly concerning practice is the mixing of substandard goods with genuine ones.
Investigations found that many grocery stores and markets dilute higher-quality products with inferior ones to maximise profits.
Expired or low-grade rice is often blended with premium varieties and some traders sell diluted milk while passing it off as fresh.
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Besides, some shopkeepers change expiration dates on food and medicine packaging, putting public health at risk.
Others refill branded bottles of cooking oil or honey with cheaper alternatives, further deceiving unsuspecting buyers.
Arif, a customer, shared his frustration with UNB, saying, “Some shops charge higher prices for low-quality goods, misleading customers into thinking they are buying premium products. They may also offer discounts on defective items without informing buyers of the defects.”
Meanwhile, Shanto, another consumer, noted that many electronic goods, cosmetics and accessories sold in Dhaka are smuggled or unauthorised imports that do not meet safety standards.
“They are sold at attractive prices to lure customers,” he said while purchasing lights for his shop.
Health and Economic Consequences
Experts warn that the rise of substandard products poses a significant threat to public health. Physicians highlight that consuming low-quality food, medicines and cosmetics can cause serious health complications.
Besides, consumers end up paying high prices for products that either fail to function properly or do not last long.
As a result, trust in local markets diminishes, pushing many buyers towards larger retail chains or online stores.
Beyond harming consumers, counterfeit goods also damage genuine businesses, reducing their sales and credibility.
Such practices lead to significant tax revenue losses for the government, as illegal and smuggled goods evade taxation.
Government Action – Is It Enough?
Many believe that the government and regulatory bodies have not done enough to control the situation, allowing dishonest businesses to thrive.
Experts suggest that strengthening monitoring agencies such as the Bangladesh Standards and Testing Institution (BSTI) is crucial.
Conducting frequent raids and imposing heavy fines on violators could act as a deterrent.
Consumer reduce demand for substandard goods. Besides, promoting digital payments and verified online platforms could help minimise fraud.
Introducing technological solutions, such as QR codes, mobile apps, and blockchain tracking, could further enhance product authenticity verification.
Experts said that establishing an official complaint system where consumers can report fraudulent activities may also prove beneficial, experts added.
Officials at BSTI acknowledge the need for stronger enforcement but stress that consumer awareness and ethical business standards are equally vital. “While law enforcement and regulations play a crucial role in controlling these practices, increasing consumer awareness and promoting ethical business standards are just as important,” they stated.
Shopkeepers' Perspective
Small shopkeepers argue that they often sell substandard products out of necessity, as they struggle to compete with larger retailers and online businesses.
Some claim they unknowingly receive fake or low-quality goods from wholesalers, making it difficult to ensure product authenticity. Others, however, openly admit that selling sub-standard products boosts their earnings, as many customers seek cheaper alternatives.
A Collective Responsibility
Addressing this growing issue requires a collaborative effort from the government, businesses, and the public.
Stricter monitoring, consumer education, and technological advancements in product verification could help combat the spread of sub-standard goods.
Without firm action, dishonest business practices will continue to flourish, ultimately harming both consumers and the country’s economy.