Large images of Donald Trump have appeared on auto-rickshaws across New Delhi as part of a US campaign to celebrate the 250th anniversary of American independence.

The posters feature Trump’s portrait alongside the Statue of Liberty and the slogan “Happy Birthday America!”

Around 100 auto-rickshaws carrying the posters have been seen on the streets of the Indian capital in recent weeks, turning the city’s three-wheelers into mobile advertisements for the US celebration.

The campaign was launched last month by Sergio Gor, the US ambassador to India.

In a social media post, the United States Embassy in India described the initiative by saying, “Freedom is on the move … literally!” and encouraged residents to look out for the vehicles across Delhi.

The campaign comes as Washington seeks to strengthen ties with India after tensions over Trump’s tariff policies, which increased duties on several Indian exports.

US Secretary of State Marco Rubio is also expected to visit New Delhi this weekend.

For many rickshaw drivers, however, the campaign has little personal significance.

Driver Ganesh Kumar said he initially declined to place the poster on his vehicle but later agreed after organisers offered him a packet of tea.

Another driver, Pradeep Kumar, said he accepted the poster mainly because it helped cover a torn canopy on his auto-rickshaw.

Asked about the image, he said he recognised Trump but knew little else about him.