Apple Vision Pro
Metallica launches immersive concert on Apple Vision Pro
Metallica has taken their live concert experience to a new level by releasing an immersive show for Apple's cutting-edge Vision Pro headset. The exclusive experience, launched on Friday, allows fans to get closer than ever to the band, virtually stepping onto the stage and witnessing performances from unique perspectives.
The concert, filmed during Metallica’s M72 tour in Mexico City last year, utilises advanced footage captured by Apple. Fans can position themselves within the crowd, hover above the stage, or even stand behind drummer Lars Ulrich’s kit, observing every detail up close—including tiny specks of dust settling on the cymbals, reports The Hollywood Reporter.
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To mark the launch, Metallica’s bassist Robert Trujillo made a surprise appearance at the Apple Store in The Grove, Los Angeles, where fans were trying out the experience. Unbeknownst to them, he sat beside them as they watched a six-minute demo. Once they finished, Trujillo greeted them, adding a personal touch to the event.
Trujillo praised the technology’s ability to recreate the energy of a live concert. “You can really feel the music and the interaction between the fans and the band,” he said. “You can look into the fans’ eyes—it’s like you can almost touch it.”
Metallica’s release is the latest in Apple’s series of immersive music experiences for the Vision Pro, following similar projects with Alicia Keys, Raye, and The Weeknd. Their concert lasts about 25 minutes, featuring three of their most iconic songs: Whiplash, One, and Enter Sandman.
Early reactions suggest the experience is highly immersive, providing a unique way to engage with a live performance. However, with the Vision Pro’s hefty price tag of $3,500, widespread access remains limited. For those unable to purchase the headset, Apple Stores are offering demos featuring Whiplash.
8 months ago