The global outsourcing market has been on the rise for the last decade. The market has had a sharp growth in the past few years owing to the boom of work-from-home culture induced by the pandemic. The online marketplaces are highly dynamic. There are thousands of niches that hire millions of offshore workers. However, as many people are looking for jobs in the online outsourcing platforms, many beginners are struggling to get hired. Here’s a list of 5 soft and hard skills that can help freelancers to earn money online.
5 Essential Skills to Find Jobs on Outsourcing Platforms
Digital Marketing Skills
Digital marketing is essentially a sales job on an online platform. Skills like SEO, social media marketing, email marketing, content marketing, and paid advertising are in high demand on different gig platforms.
SEO and advertising require a good knowledge of content management and promotion strategies which are in high demand in today’s competitive market.
Read more: Top 10 Free Online Digital Marketing Courses
Content Creation Skills
Another highly demanded skill for making money online is content creation skills. Content creation can range from writing to video production, graphics design, and photography. Among these, graphics design and video production are in high demand.
Content creation requires high level of technical skills regardless of the niche. As a result, it generally pays a lot more than low-skilled high-volume gigs like web research and data entry online jobs.
E-commerce is the future of shopping. Globally e-commerce has paved the way for many businesses to tap into target audiences beyond geographical boundaries.
E-commerce skills like online store setup, inventory management, payment processing, and customer service skills are in high demand on online marketplaces.
Besides these affiliate marketing and drop-shipping are promising niches to make stable online earnings. Nowadays, diverse local and international brands are offering commisons for selling products through affiliate links.
These specialized skills will not only help find jobs in the relevant niche but will also help if you plan to start your own e-commerce or drop shipping businesses.
Analytics and Data Science
Data Science jobs are in high demand globally because of the offshore nature and high pay structure of the industry. Technical skills like data science certification, Google Analytics certification, A/B Testing, etc are in high demand for business and platform growth.
Many organizations employ data scientists on an offshore or contractual basis making it a lucrative skill to earn money from the comfort of your home.